Company BeeSmart, the most progressive interactive TV middleware provider for service operators, is announcing that its name is changing to Beenius on May 16 th.

Ever since BeeSmart was launched, its credo and growth have been based on strong partnerships for the development and distribution of products and services in the interactive TV industry. We have built a community which has already achieved more than we could have ever imagined. Nevertheless, we believe that we have much more to discover and offer to our customers. In such a manner we wish to reinforce our achievements and ambitions with regard to the further development of the company and the community which supports us.

This name change does not mean that the heart of the company will beat any differently. The team that stands behind the newly-named company Beenius is and will remain the same and will grow even further. Beenius, which comes from “be genius”, entails the possession of considerable knowledge and is the next level up from “be smart”, which indicates a high ability to learn. Beenius signifies a deeper level of understanding customers and a higher degree of readiness to react to new market opportunities.

“We are ready to overcome each challenge that comes our way and our mission to fulfill the demand for excellent TV service in every country feels more vital than ever!” says Matjaž Bevk, CEO of company Beenius.

May 16th is approaching faster than ever! On that day the company BeeSmart will become Beenius!

This name change doesn’t mean that the heart of the company will beat any differently. The team that stands behind Beenius remains the same and will grow even further. Beenius, which comes from “be genius”, entails the possession of considerable knowledge and is the next level up from “be smart”, which indicates a high ability to learn. Beenius signifies a deeper level of understanding the customer and a higher degree of readiness to react to new market opportunities. We are ready to overcome each challenge that comes our way and our mission to fulfill the demand for excellent TV service in every country feels more vital than ever!

For more information, please contact our representatives directly or visit our future web site at www.beenius.tv.

BeeSmart Academy will once again open its doors, this time in June 2012!

Are you interested in increasing your technical and business expertise? Then BeeSmart Academy is the right place to be! BeeSmart’s goal is to provide all partners a complete package of training courses specifically tailored to enhance the technical and business expertise of participants. BeeSmart Academy offers three different courses, of which you can choose one, two, or all three. The courses start with the BeeSmart Installation, Configuration, and Administration course on Monday, June 4th. From June 7th to 8th you can participate in the BeeSmart SDK course, and on the June 7th we welcome you to attend the BeeSmart Sales Enablement course. All three courses will be led by qualified mentors who are keen on sharing their knowledge and expertise.

The BeeSmart Academy will be held at the BeeSmart premises in Ljubljana, Brnčičeva ulica 45, from June 4th to 8th, so don’t miss it! You can register until May 25th. Don’t delay, attendance is limited!

To apply for courses, please complete the registration form on our website or send an enquiry to trainings@beesmart.tv .

Sneak a peek inside BeeSmart: Promo Screen #1

BeeSmart has developed Promo Screen to enable Operators to present promotions. Anything from regular TV commercials, to promotions from Operators and crazy ads from end users, it can all be featured on Promo Screen. Now imagine you would like to surprise someone with an ad on the Promo Screen on his TV. All you need to do is book an advertisement with your Operator and wait to see what happens!

Comment our video on: http://is.gd/JJ5M2q

BeeSmart, has developed a strong market position in Europe, where Amino has an extensive network operator and hospitality customer base. Combining an exceptionally fast user interface, intelligent content recommendation system, VoIP on TV and OTT support, BeeSmart’s middleware has the ability to host multiple operators on a single service delivery platform.

The newly compliant middleware offers:

- Blended IPTV/OTT capability bringing together content from managed and unmanaged networks

- A fast and responsive graphical user interface based on SVG technology

- Advanced TV shopping experience with fast and simple prepaid and credit card payments

- Targeted advertising

- Open API for support on a wide range of client devices.

Amino’s CEO Donald McGarva said: “Beesmart offer a powerful and flexible middleware solution which is an ideal fit to our latest enhanced IPTV/OTT set-top boxes. Their strong regional presence and focus on leading-edge features is closely aligned with our presence in the Eastern European market. We look forward to working with them on delivering a range of solutions that can maximize the opportunities that OTT content delivery can bring to both network operator and hospitality customers.”

Beesmart’s CEO Matjaž Bevk said: “We are a nimble, fast growing company that has already established an industry reputation for innovation in our middleware. Building strong working relationships with local partners are key to our success and we are delighted that after much hard work our solution is now fully compliant with Amino’s market leading set-top boxes.”

This year NAB Show came to an end! More than 100,000 visitors came to the exhibition from over 150 countries. BeeSmart team was amazed of numerous visitors that they came to the booth each day. The majority that visit BeeSmart booth was from America and Canada. They all expressed great interest in our BeeSmart Middleware.

We can say that the most attractive features of our Beesmart Middleware that fascinated our visitors the most were social applications on TV, Multiscreen and Fling the video session. But that was not all, we created positive buzz with BeeSmart Middleware’s advanced and compelling user-interface, along with wide range of supported devices. Visitors were also very pleased to hear that our product is already integrated with twelve different STB vendors.

At this event we were not alone. With the help of our partners we successfully presented BeeSmart at their booths along with their solution. The result was enormous inquiry of BeeSmart Middleware from a different NAB visitor. Some of them heard about us for the first time and some of them already knew about BeeSmart for some time now, but both were equally impressed with BeeSmart and the product itself.

We would like take this opportunity to thank all of our visitors all of our partners and organizers of a NAB Show for a great show and one of a kind experience. We are looking forward to see you at the Nab show next year. We also hope to see you at the different events that are still to come in the future.

BeeSmart team with Miss NAB 2012

LAS VEGAS, April 19, 2012 – At BeeSmart we design the most compelling user interfaces for television. Top notch design and love for aesthetics flows in our blood. That’s why we went on a mission to find real beauty on the most famous digital media industry event NAB Show 2012.

BeeSmart jury carefully selected the most attractive visitor out of 100,000 visitors from over 150 countries that visited the show.  By unanimous vote of the jury the winner is Ms. Ashley Prager from Los Angeles, CA. She works as a production assistant in video industry. Without hesitation she agreed for a photo-shooting session with the makers of the hottest TV middleware in the universe. She said she will be back next year. Therefore, visit us again in 2013 and you might get a chance to meet her in person.

Dune HD - live presentation of BeeSmart Middleware at Dune´s Booth No. 11109

On day three, we wanted to dedicate special attention to our partners that are presenting BeeSmart along with their solutions. We already received enormous amounts of inquiries from NAB visitors who learned about BeeSmart at our partners’ booths. Moreover, our partners reported huge interest in BeeSmart Middleware from their visitors. We thank our valued partners for their cooperation! We are making every effort to increase awareness of our partners’ new solutions, which we are creating and bringing to this market together.

JENA has teamed up with BeeSmart and BeeSmart Middleware is presented at booth No. SU7204

BeeSmart among Harmonic´s partners at one of the biggest booths at the show.

ViewCast - see ViewCast’s presentation of IPTV/OTT solution along with BeeSmart Middleware at booth No. SU3219.

The number of people that visited our booth was above expectations and we look forward to day number three! We hope to see you today at our booth No. SU11906A. We assure you’ll be impressed by what BeeSmart has prepared for you.